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Myths and Legends Pop Culture

The Sultry Starbucks Siren

Starbucks is the largest coffee chain in the world, and it’s synonymous for it’s addicting coffee and siren logo.

It’s not a coincidence that since Starbucks was founded in a port city, that it’s logo and name would be inspired by the sea.

Starbucks got it’s name from Starbuck, a character in Herman Melville Moby Dick. The company’s founders added the “s” at the end, so the name could be more conversational and easier to remember.

The medieval mermaid that inspired the original Starbucks Siren logo design

Starbucks sultry, bare breasted, two-tailed logo was risqué when it opened it’s doors in Seattle, Washington in 1971. It’s founder’s found a Nordic 15th century woodcut of a bare breasted, twin-tailed siren and they thought she was perfect! The mermaid exemplified the seductive and alluring nature of the sea.

It has also been speculated that Starbucks Siren could’ve also been inspired by a very famous medieval two-tailed mermaid…Melusine.

The medieval siren, holding up her twin-tails revealing her genitalia signifies the power of femininity and fertility.

As the years progressed, the Starbucks logo became less risqué and more refined. Overtime, the designers decided to cover the siren’s bare breasts with her long, luscious hair, another notable feature of a siren. Sirens were known to comb their luscious locks of hair to lure sailors to their untimely death.

 

Categories
Myths and Legends Pop Culture

The Legend of Moana-Nui-Ka-Lehua

Official Disney Moana movie still

Did you know that Disney’s 2016 film Moana is based on a Polynesian legend?

Moana-Nui-Ka-Lehua was a Polynesian water goddess/mermaid, who resided in the ocean between the two islands Hawaiian islands of K’aui and O’ahu. It was Moana’s duty to guard the Ka’ie’ie Channel with the help of two two shark gods named Kuna and Kahole-a-Kane.

According to some legends, Moana appeared as a fish, while in others she was as a half-human half-fish hybrid (mermaid). Moana had the power to summon storms whenever she wanted.

Official Disney Moana movie still

Moana according to legend, wasn’t always the well-mannered goddess as depicted in Disney’s film version of Moana. Like many other deity’s and goddesses, Moana was mischievous and playful.

Moana prevented the volcano/fire goddess Pele from being with her human Lohiau by brewing a storm, so that the couple couldn’t go beyond the reef to be married.

However, there was one god, who could match Moana and that was Maui. Moana met the fisherman god, Maui (the island of Maui is named after him), when she found him fishing in her waters. She snatched his fishhook from the rock it was sitting on.

Maui, was known for being a trickster god and wasn’t going to take Mauna stealing his fishhook lightly. So, he pursued Moana, until he was able to capture her. Maui, then brought Moana to shore, where she passed away. Maui, paid his respects to the mermaid goddess by burying her body and built a shrine in her honor. Moana’s spirit was metamorphosed into a oli’a lehua, which is one of Hawaii’s most sacred trees.